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Welcome to our blog

The pen-ultimate writing hub! We write mostly about writing, but we also share subject matter expertise from time to time.

Borrowed Pen

2 min read

Market Research

A Buzzword-Free Explanation Of What Is Marketing Research And It Grows Brands

Borrowed Pen

3 min read

What’s the Difference Between Brand Messaging and Copywriting?

Borrowed Pen

2 min read

Content Writing

What To Do If Your SEO Blog Post Does Not Convert

Borrowed Pen

4 min read

Market Research

Why Industry-Specific Market Research Is the Foundation of Every Great Marketing Strategy

Borrowed Pen

3 min read

Content Writing

What To Include On Medical Device One-Pager And What To Leave In The Deck

Borrowed Pen

3 min read

Content Writing

How To Write Medical Device Brochure Copy For Patients

Borrowed Pen

5 min read

Content Writing

Boost Your Pipeline With These 12 Manufacturing Sales Enablement Content Ideas

Borrowed Pen

3 min read

Content Writing

Sales Enablement for Engineering Companies: 8 Content Tips for Selling to Non-Engineers

Borrowed Pen

1 min read

Why We Obsess Over Words: Our Mission

Borrowed Pen

4 min read

Five Email Sequences For SaaS Companies To Convert Free Trial Users Into Annual Subscribers

Borrowed Pen

2 min read

How Much SEO Should Fintech Companies Invest in AI vs. Traditional Search

Borrowed Pen

3 min read

Where SAAS Companies Can Post Their Demo Videos For More Exposure

Borrowed Pen

3 min read

Subject Matter Expertise

10 Ways To Help Your Clients Calculate ROI (And Sell More As Your ROI)

Borrowed Pen

3 min read

Subject Matter Expertise

Everything Your Manufacturing Website Needs: 15 Pieces Of Informative Content (Part 3 of 3)

Borrowed Pen

2 min read

Subject Matter Expertise

Everything Your Manufacturing Website Needs: Five Helpful User Features (Part 2 of 3)

Borrowed Pen

2 min read

Subject Matter Expertise

Everything Your Manufacturing Website Needs: 10 Basic Web Pages (Part 1 of 3)

Borrowed Pen

3 min read

Subject Matter Expertise

10 Blog Ideas For Engineering Companies

Borrowed Pen

4 min read

Subject Matter Expertise

15 Sales Enablement Tools All B2B Engineering And Manufacturing Companies Need

Natalie Hussey

4 min read

Subject Matter Expertise

Data Drift, Bias, & Context: Why AIs Like ChatGPT Will Always Need Human Input

Borrowed Pen

7 min read

Content Writing

Where To Sell Your Products Beyond Your Website

Featured Posts

People in business attire shake hands in a bright office. Others smile, holding papers. A laptop and documents are on the table. They have found their content writer!

People in business attire shake hands in a bright office. Others smile, holding papers. A laptop and documents are on the table. They have found their content writer!

How to Hire a Content Writer: An Interactive Roadmap for Busy Founders and Marketers

a man doing reserach on his computer

a man doing reserach on his computer

Why Industry-Specific Market Research Is the Foundation of Every Great Marketing Strategy

Scattered white papers on a table with bold text: “YEAH!” and “YES.” Artistic scribbles, monochrome setting, minimalistic feel.

Scattered white papers on a table with bold text: “YEAH!” and “YES.” Artistic scribbles, monochrome setting, minimalistic feel.

Why We Obsess Over Words: Our Mission

About Borrowed Pen

Behind the Scenes: How Borrowed Pen Approaches Brand Voice

Aug 13

Why We Obsess Over Words: Our Mission

May 8

Featured Insight: Our Founder Talks AI Detectors

Sep 2, 2024

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